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Coupon Craze Leads to Newspaper Theft




Q: “I get the newspaper delivered every week. Some weeks the coupons are so good that I head to the store and buy extra copies to get more coupons. Lately I have noticed that the coupon inserts are being stolen out of the paper! I hate getting home only to discover I spent money on extra papers with no coupons in them. You should warn your readers to check the newspapers for coupon inserts before they buy them.”

A: I’ve heard similar complaints from coupon shoppers and stores in my area, too. Coupon use is on the rise. Sadly, instead of spending an extra dollar or two to buy a newspaper, unscrupulous shoppers simply steal the coupons from the newspaper at the store without buying the paper.

Coupon theft hurts many people. The store will likely lose a sale if the customer checks a paper before purchasing it and discovers the inserts are gone. The carrier who delivered the paper to the store will not get credit for that unsold paper. And anyone who purchases an incomplete paper will be ...
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