WILSON’S LOCAL PRINT AND DIGITAL COMMUNITY INSTITUTION SINCE 1896

Wilson chamber to launch new brand at open house

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May might be ramping down, but the Wilson Chamber of Commerce’s celebration of Small Business Month is going strong.

In fact, President Ryan Simons is inviting everyone to the chamber office from 5:30 to 7 p.m. Thursday for an open house and the debut of a rebranding effort for the organization. Simons hired Asia Robinson as the new marketing and events manager in January and tasked her with developing a new logo, color scheme and a plan to improve the chamber’s brand.

“I hope that our brand image better reflects the high-quality business community we represent,” Simons said. “Wilson is becoming more recognized for the climate in which businesses can grow and prosper, so we want an identity that reflects that.”

Registration is required for the free event with a floating reception. There will be a presentation on the rebranding effort at 6 p.m. as Simons introduces the new clean, contemporary brand.

“As much as 90% of our members identify themselves as small businesses, so we needed to make sure our grand identity and the execution of our brand benefits those small businesses,” Simons said. “Small Business Month seemed like the perfect time to kick off this new image that also honors the commitment the chamber has had to supporting Wilson businesses for over 120 years.”

The festivities continues on Tuesday with the ribbon-cutting rodeo. Public Tire Warehouse on U.S. 301 will kick off the day of ribbon-cuttings at 10 a.m. with officials cutting the ribbon at 11 a.m. at New South BBQ on Wooten Boulevard. After lunch, the chamber will cut the ribbon at 1 p.m. at CrossFit Wilson on Forest Hills Road, 2 p.m. at Carolina Cheese Co. in Brentwood, at 3 p.m. officials will be at Art Happens on Tarboro in historic downtown and at 4 p.m., the day will wrap up with a ribbon-cutting and open house at Bella Pella Medical Spa in Brentwood.

Simons said the businesses in the rodeo are either new businesses, new chamber members or are celebrating a significant change such as a new location.

The month will conclude with Chamber Night at the Tobs at 7 p.m. on May 30 where chamber members get $1 tickets to the first “Thirsty Thursday” of the season. To purchase tickets, call the Tobs’ box office at 252-291-8627.

FOOD LION DONATIONS MEALS

In 2014, Salisbury-based grocer Food Lion committed to donating 500 million meals by the end of 2020, but the company recently announced the achievement of that goal 18 months early.

“Our commitment to donate 500 million meals was significant, but it was about so much more than a number,” Food Lion President Meg Ham said in a press release. “Nourishing our neighbors in the towns and cities we serve is what we do. So, we’re proud of achieving our goal and grateful to our customers and community partners who have helped us achieve it. We also recognize that there is more vital work to be done.”

The company’s hunger relief initiative, Food Lion Feeds, worked in conjunction with Feeding America to tackle hunger across 10 states, including $1.2 million donated to the Food Bank of Central & Eastern North Carolina in Raleigh. Officials said the meals were donated through: a combination of product, financial and equipment donations; disaster relief and recovery efforts; volunteer hours by associates; in-store retail campaigns; the company’s food rescue program to donate food before it perishes and other sources.

“Each of these 500 million meals has helped one of our neighbors who did not know where their next meal would come from — children, seniors, service members, veterans and families across our footprint who were faced with the impossible choice caused by hunger,” Ham said.

EXTRA! EXTRA!

One of Wilson’s largest employers is hosting a hiring event for entry-level production positions.

Bridgestone Americas hiring staff will be meeting with potential employees from 8 a.m. to 4 p.m. Thursday at the Frank L. Eagles Community Business Center on Herring Avenue at Wilson Community College.

Production employees are required to be able to work a continuous rotating shift schedule in a non-climate-controlled environment performing physical tasks such as standing, lifting and other repetitive movements. Visit www.bridgestoneamericas.com/en/careers for more information.

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